Market and Sector Explainers
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Competitive view
AAPL vs. two close competitors
This section compares the current company against two nearby peers on valuation, growth, margins, balance-sheet strength, and investment setup. Green generally marks the strongest relative figure for that row, while red marks the weakest.
YouTube
Apple Inc.
AAPL
Latest video
Q2 FY2026
Growth profile looks strong right now, with above-average top-line and/or earnings momentum.
Profitability is a real strength here, with healthy operating margins helping support resilience through weaker cycles.
Valuation already asks investors to pay up, so the upside case depends on continued execution staying strong.
Risk profile looks relatively manageable compared with many peers, especially if operating execution remains stable.
YouTube
Microsoft Corp.
MSFT
Latest video
Q3 FY2026
Growth profile looks strong right now, with above-average top-line and/or earnings momentum.
Profitability is a real strength here, with healthy operating margins helping support resilience through weaker cycles.
Consensus analyst targets still imply meaningful upside, suggesting the Street thinks the current price leaves room for appreciation.
Risk profile looks relatively manageable compared with many peers, especially if operating execution remains stable.
YouTube
Alphabet Inc.
GOOGL
Latest video
Q1 2026
Growth profile looks strong right now, with above-average top-line and/or earnings momentum.
Profitability is a real strength here, with healthy operating margins helping support resilience through weaker cycles.
Consensus analyst targets still imply meaningful upside, suggesting the Street thinks the current price leaves room for appreciation.
Risk profile looks relatively manageable compared with many peers, especially if operating execution remains stable.
Market Cap
More scale can mean deeper resources and resilience, although bigger does not automatically mean better upside.
AAPL
$4.28T
Apple Inc.
MSFT
$2.90T
Microsoft Corp.
GOOGL
$4.39T
Alphabet Inc.
Trailing P/E
Lower trailing P/E can indicate a cheaper valuation relative to trailing earnings, but it may also reflect slower growth or higher perceived risk.
AAPL
35.2x
Apple Inc.
MSFT
23.3x
Microsoft Corp.
GOOGL
27.5x
Alphabet Inc.
Forward P/E
Forward P/E is often a better read on what investors are paying for the next year of earnings power.
AAPL
30.3x
Apple Inc.
MSFT
20.2x
Microsoft Corp.
GOOGL
24.8x
Alphabet Inc.
Revenue Growth
Higher revenue growth usually signals stronger demand, market share gains, or a business still in expansion mode.
AAPL
16.6%
Apple Inc.
MSFT
18.3%
Microsoft Corp.
GOOGL
21.8%
Alphabet Inc.
Earnings Growth
Faster earnings growth matters because it shows management is converting sales momentum into shareholder value.
AAPL
21.8%
Apple Inc.
MSFT
23.4%
Microsoft Corp.
GOOGL
82.0%
Alphabet Inc.
Operating Margin
Higher operating margin suggests better operating discipline, pricing power, or a structurally stronger business model.
AAPL
32.3%
Apple Inc.
MSFT
46.3%
Microsoft Corp.
GOOGL
36.1%
Alphabet Inc.
Gross Margin
Gross margin helps show how much product-level pricing power and unit economics a company has before overhead.
AAPL
47.9%
Apple Inc.
MSFT
68.3%
Microsoft Corp.
GOOGL
60.4%
Alphabet Inc.
Net Margin
Higher net margin means more of each dollar of revenue reaches the bottom line after all costs.
AAPL
27.2%
Apple Inc.
MSFT
39.3%
Microsoft Corp.
GOOGL
37.9%
Alphabet Inc.
Return on Equity
ROE shows how efficiently management turns shareholder capital into profits, though leverage can inflate it.
AAPL
141.5%
Apple Inc.
MSFT
34.0%
Microsoft Corp.
GOOGL
38.9%
Alphabet Inc.
Free Cash Flow Yield
Higher free cash flow yield can indicate a stronger cash return relative to the stock's market value.
AAPL
2.4%
Apple Inc.
MSFT
1.3%
Microsoft Corp.
GOOGL
0.6%
Alphabet Inc.
Debt to Equity
Lower leverage usually means less balance-sheet risk, though capital-intensive sectors naturally run higher debt loads.
AAPL
79.55x
Apple Inc.
MSFT
30.27x
Microsoft Corp.
GOOGL
20.03x
Alphabet Inc.
Current Ratio
A stronger current ratio usually signals better short-term liquidity and more room to absorb shocks.
AAPL
1.07x
Apple Inc.
MSFT
1.28x
Microsoft Corp.
GOOGL
1.92x
Alphabet Inc.
Beta
Lower beta often means lower volatility versus the market, while higher beta usually brings a rougher ride.
AAPL
1.09
Apple Inc.
MSFT
1.10
Microsoft Corp.
GOOGL
1.24
Alphabet Inc.
Dividend Yield
Dividend yield matters for income-focused investors, but a high yield can also reflect a stressed stock price.
AAPL
0.3%
Apple Inc.
MSFT
0.9%
Microsoft Corp.
GOOGL
0.2%
Alphabet Inc.
Analyst Upside
Higher analyst upside suggests the Street still sees room between current price and consensus fair value.
AAPL
7.4%
Apple Inc.
MSFT
43.7%
Microsoft Corp.
GOOGL
20.3%
Alphabet Inc.